Playboy Menswear
This collection is split into Playboy Day Collection and Playboy
Night Collection: both of them are targeted on young men.
While the Day collection has a casual touch, the Night one is more sophisticated,
with b&w colours and sparkling decorations.
These products may be marketed through menswear and unisex specialized multibrand
shops, in which our competitors are Diesel, Richmond, D&G.
The Playboy Menswear Collection comes out twice a year, with an average of 100/130
items for each issue. |